Reach and serve readers (even before your book is out) with Becky Robinson

Are you marketing your book backwards?

Many authors wait until their book is done before they start telling anyone about it, and then they wonder why no one's paying attention.

But what if the best thing you can do for your book is to start sharing your ideas right now, even if you're years away from publishing?

This post may contain affiliate links. Read my disclosure policy here.

In this episode of Book Marketing Mania, Kim sits down with Becky Robinson, author of Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause. Becky is also host of the Book Marketing Action podcast and founder of Weaving Influence, a book marketing agency and publishing press.

Becky is sharing what actually works in book marketing today: showing up consistently, serving people generously, and building the kind of community that actually wants your book when it arrives.

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• Why starting your content years before your book is out isn't a waste, it's your biggest advantage
  
• How to think about your email list as an engaged community you're nurturing, not a number you're growing
  
• Feeling rejected by traditional publishers? How self-publishing and hybrid publishing can actually open doors to traditional deals later
  
• Why your personal network is still the most powerful tool you have at book launch
  
• How building a podcast, blog, or newsletter before your book exists can help you build relationships and test what ideas resonate with your audience
  
• Why Becky thinks AI has made the publishing world noisier, not easier, and how you can break through

Becky’s book, Reach

Becky’s Book Marketing Action podcast

Weaving Influence

A PodMatch Overview (grow your platform as a podcast guest)

4 Things Agents Look For in Your Book Proposal